Marketing

Direct mail marketing is one of the more personable ways of trying to garner the attention of people, delivering physically to someone’s mailbox in an attempt to advertise products or services. While most people have gone the digital marketing route in today’s advanced age, direct mail services still have their purpose as they identify what you’re trying to advertise and can draw more responses compared to more computerized options. Examples of direct mail services include plastic postcard mailers, flyers and catalogs, among other means. But how does this work? Will such a method cost you? And why go this way when so much has advanced to the point where you’d think something like this would be closer to being obsolete? This outlining of what it is and provides should answer your burning...