Tag: marketing analytics

How Should You Utilize Cross Channel Marketing For Business Development
Marketing

How Should You Utilize Cross Channel Marketing For Business Development

With the development of science and technology, lots of new digital marketing strategies have been introduced in the market that can help business organizations develop rapidly. Each business organization has its unique marketing strategy that is essential to fulfill its goal. Digital marketing platforms such as social media marketing, email marketing, pay-per-click, and SEO can help a business organization to achieve its goal and desire. In the long run, these marketing tools can help business organizations to achieve success. It is essential to create a unique marketing strategy for business development. Analysis of the marketing concept is also essential for business development. What Is Cross-Channel Marketing? Cross channel marketing involves managing the brand's exposure on...
How Can SSL And Site Security Affect Your Metrics Data
Business, Marketing

How Can SSL And Site Security Affect Your Metrics Data

Are you aware of the fact that more than 70% of internet users believe that laws for securing their rights are not good enough? There is little doubt over the fact that Google has taken a tough stance to defend the rights of its users. So, to deploy an advanced and guaranteed online experience for its users, Google announced HTTPS as ranking criteria in 2014. Online marketers around the world have gone into frenzy ever since this announcement. They usually are quite interested in how SSL affects SEO. If so, which variety of SSL certificates will boost their SEO endeavors? But note that there is a lot to ponder upon while moving your website to HTTPS. How SSL Affects SEO In Today's Realm Of Internet Marketing? Google has made various alterations in its algorithm, and one of the...